Category: Blog

A beginner’s guide to SEO for small business

Jan 04, 2021

A beginner’s guide to SEO for small business

If you’re not already a savvy digital marketer, you might be wondering what these recommendations mean. In this article, we will go over some basic concepts and expert tips to get you started on your journey to SEO success for your small business.

Marketing during Covid-19

May 14, 2020

Marketing During Covid-19 and Beyond

While the coronavirus might have forced your business to temporarily close or otherwise disrupted your sales, here are three steps you can take today to ensure you come back stronger than ever.

Mar 06, 2020

How Much Should I Budget for Marketing?

How much you spend on marketing depends on many factors. Here are three questions to help you hone in on the right answer for your company: (1) How fast do you want to grow? (2) What is your cashflow situation? (3) What is the expected marketing ROI or ROAS (return on ad spend).

costly mistakes to avoid With local business reviews

Jan 29, 2020

5 Costly Mistakes to Avoid With Local Business Reviews

For most local businesses, online reputation management is vital to success. 86% of people read local business reviews, according to a recent survey by BrightLocal. High online ratings make it much easier to attract new customers and thrive.