https://getrocketship.com/blog/podcasts/the-challenger-edge-podcast/ Most B2B marketing advice is written for companies that can outspend the competition. This show is for the ones who can't.The Challenger Brand Podcast is hosted by Scott Miller and Shannon Zastrow of Rocketship, a B2B agency that has spent a decade helping mid-market challengers compete against category leaders with deeper pockets and bigger brand budgets. Each episode, they dig into the positioning failures, attribution blind spots, and lazy marketing patterns that keep good companies stuck, and the strategies that actually break the ceiling.Frameworks. Real talk. One tactic you can steal every episode.Built for VPs of Marketing, CMOs, and founders who are tired of sounding like the incumbents they're trying to replace. Wed, 30 Sep 2026 15:52:55 +0000 en 2026 Rocketship Marketing LLC Digital Marketing and Web Design Rocketship Marketing LLC episodic Most B2B marketing advice is written for companies that can outspend the competition. This show is for the ones who can't.The Challenger Brand Podcast is hosted by Scott Miller and Shannon Zastrow of Rocketship, a B2B agency that has spent a decade helping mid-market challengers compete against category leaders with deeper pockets and bigger brand budgets. Each episode, they dig into the positioning failures, attribution blind spots, and lazy marketing patterns that keep good companies stuck, and the strategies that actually break the ceiling.Frameworks. Real talk. One tactic you can steal every episode.Built for VPs of Marketing, CMOs, and founders who are tired of sounding like the incumbents they're trying to replace. Rocketship Marketing LLC scott@getrocketship.com false https://getrocketship.com/wp-content/uploads/2026/09/f505e965-1343-44f4-baca-5f5d4fee69c1.png https://getrocketship.com/blog/podcasts/the-challenger-edge-podcast/ scott@getrocketship.com Most B2B marketing advice is written for companies that can outspend the competition. This show is for the ones who can't.The Challenger Brand Podcast is hosted by Scott Miller and Shannon Zastrow of Rocketship, a B2B agency that has spent a decade helping mid-market challengers compete against category leaders with deeper pockets and bigger brand budgets. Each episode, they dig into the positioning failures, attribution blind spots, and lazy marketing patterns that keep good companies stuck, and the strategies that actually break the ceiling.Frameworks. Real talk. One tactic you can steal every episode.Built for VPs of Marketing, CMOs, and founders who are tired of sounding like the incumbents they're trying to replace. No yes 3c6c3862-0d04-521c-a08e-7dafaa3411cb https://getrocketship.com/blog/podcast/the-writing-decision-engine-that-killed-our-ai-slop-with-amanda-mendoza/ Wed, 02 Sep 2026 07:33:34 +0000 fb9b311c-157a-4057-bba9-4718db57dcf1 https://getrocketship.com/wp-content/uploads/2026/09/f505e965-1343-44f4-baca-5f5d4fee69c1-1.png The Writing Decision Engine That Killed Our AI Slop with Amanda Mendoza false no 0:00 No no https://getrocketship.com/blog/podcast/attribution-is-keeping-you-small-with-tony-flores/ Thu, 20 Aug 2026 23:10:29 +0000 780ac390-00bf-4612-b047-aea883518fbe https://getrocketship.com/wp-content/uploads/2026/09/f505e965-1343-44f4-baca-5f5d4fee69c1-2.png Attribution is Keeping You Small with Tony Flores false no 0:00 No no