ChatGPT’s share of B2B AI referrals fell 26 points in 8 months. If your attribution still reads AI as one platform, you’re misreading your best leads.
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SEO Marketing
How to Get Found in AI Search in 2026 (When You’re the Challenger, Not the Category Leader)
B2B buyers now shortlist vendors inside AI search. Here’s how challenger brands get found and cited in ChatGPT, Perplexity, and Google AI Overviews.
SEO Is Evolving. Welcome to the Age of AEO (Answer Engine Optimization)
Discover how AI Mode in Google Search is shifting SEO to AEO & how Rocketship is adapting to keep your business visible in the AI era.
How to Optimize Images for SEO in Web Design
There are a lot of small ways you can optimize your website images for SEO. If you use all of these tips together, they can really add up to help your site rank higher in search results and attract more potential customers.
SEO Content: What’s In and What’s Out
To thrive in this new content marketing environment, you must understand the nuances of Google’s updates and the latest information.
How to Optimize Your Site Architecture for SEO Success
Site architecture affects how search engines crawl your website. If you have a good site architecture, search engines will understand more of your content and be more likely to present it to your target audience.
Rocketship’s SEO Essentials: Building a Strong Foundation for Long-Term Success
If you’re looking to make your business more visible online and attract more leads, our three-pronged approach ensures you have the foundation and web credibility you need to succeed.
Technical SEO Basics: What Every Business Needs to Know
Technical SEO is the work that makes your website’s backend and architecture easier for search engines to navigate. With the right optimizations, you can make your website rank higher in search results and reach more people who are interested in what you sell.
Does Your Marketing Have Good Bones? The 6 Pillars of Growth For Local Contractors
If you build a house on a shaky foundation, or with a poorly engineered support structure, chances are the building will crumble in the first storm. Likewise, successful marketing depends on essential elements working together. We’ve identified 6 marketing pillars that can make or break the growth of your contracting business.
